Shopify Hydrogen Agency for Manufacturers & Brands
High-end ecommerce websites for small and medium-sized businesses
As a certified Shopify Plus agency, we specialize in Shopify Hydrogen and develop next-generation online stores for manufacturers and brands with high performance and design standards.
Higher sales rates and better rankings on Google, ChatGPT, and other platforms.
Ultra-fast loading times and future-proof, scalable technology
No more technical problems that cost you money and stress
Leading manufacturers and brands rely on us
Are you familiar with any of the following challenges?
An online shop relaunch is rarely just a question of design. In most cases, there are several issues that have accumulated over months or years - and are now noticeably costing sales. Typical statements include:
"Our storefront is too slow—we're losing customers before they even buy anything."
Slow loading times frustrate users, damage your Google ranking, and lower your conversion rate. Especially on mobile devices.
"We are dependent on too many plugins and workarounds."
Every new feature requires another plugin. Performance suffers, updates cause problems, and the system is no longer reliable.
"There are technical problems time and time again – and no one knows why."
Sometimes a button shifts. Suddenly, the mobile view is broken or the shopping cart is empty. These are minor issues, but they cost revenue every time.
"Small changes take weeks—everything has become too complicated."
A new landing page, a different layout, a small text change—it all feels like it's taking too long. Your system is sluggish, your team is blocked.
"We invest in ads – but the shop slows down conversion."
You run Google Ads, Meta campaigns, or email campaigns—but the numbers are stagnating. The reason? It's not the creative. It's the shop that isn't selling.
"We want to go international—but the shop can't do that."
New markets, languages, currencies? The old system is reaching its limits. Either it is technically very complicated or completely unworkable.
Market-leading technology
What really lies behind the high-performance stores of major brands with multi-million dollar sales.
Shop systems such as Shopware, Magento, or even classic Shopify themes will sooner or later reach their limits: slow loading times, limited design freedom, app chaos, technical problems. And at some point, the question arises: Can't we do better? The answer is yes. This is how the "big players" are already working today. Louis Vuitton. AboutYou. Zalando. Hermès. They all rely on so-called headless shops—shop architectures in which the front end (what your customers see and use) and the back end (where products, orders, etc. are managed) are decoupled from each other. This has enormous advantages:
- Better performance: Pages load noticeably faster - on all devices.
- Maximum design freedom: No more rigid theme limitations - anything is possible.
- Future-proof: Interfaces and systems can be flexibly integrated.
- Brand experience: A shop that doesn't look like a modular system - but like a digital flagship store.
The good news: What used to require huge budgets and an entire team of developers is now possible for smaller businesses too - with Shopify Hydrogen and our streamlined setup.
Our approach
Fischer & Habel® HPS framework
With our High-Performance Shop method, we combine the best of both worlds: the reliability and simplicity of Shopify with the power and flexibility of modern headless technology.
Backend
Shopify
You know Shopify: the world's leading ecommerce system for modern e-commerce businesses. Fast, stable, secure—with a huge app ecosystem and intuitive operation. But Shopify has been limited when it comes to truly customized, powerful user interfaces. Anyone who wanted to break out of the mold had to rely on workarounds and countless apps.
Frontend
Hydrogen
Hydrogen is Shopify's most advanced front-end framework—for the new generation of high-performance ecommerce stores. Headless technology enables lightning-fast loading times, maximum flexibility, and conversion-oriented design—without compromise. You retain all the advantages of Shopify—but without the limitations of traditional themes.
Case studies from our clients
How Cheribundi increased its conversion rate by 150% with a relaunch based on Shopify Hydrogen
+150%
Conversion Rate
+230%
Page Speed
+95%
Sales
How NOBLEX E-Optics gains a strong competitive advantage with a Shopify Hydrogen storefront
+85%
Sales
+72%
Organic Ranking
+23%
Marketing efficiency
MySweetStitch launched the most high-performance store in its industry with Shopify Hydrogen
+45%
Sales
+57%
Conversion Rate
+340%
Page Speed
We are certified by Shopify multiple times.
How much potential does ecommerce website have?
We analyze the current structure of your ecommerce website and show you specifically where technology is still holding you back and how you can change that.
How we work – our proven process
Kick-off
We get to know your company and your goals. Together, we discuss what your new Shopify store should be able to do and how we will measure its success.
Concept & Design
We develop the structure, design, and user guidance for your shop—tailored to your brand and target audience.
Development
Our team implements the shop technically: cleanly programmed, legally compliant, and high-performing. We thoroughly test every function.
Go-Live
After final testing, your Shopify store goes live. We support the launch, ensure a smooth start, and train your team on request.
Maintenance & Optimization
After launch, we won't leave you on your own. We take care of updates, security, and ongoing optimizations.
Marketing
If desired, we can help you increase sales with SEO/GEO, paid online advertising, and email marketing.
Selected testimonials
“The team at Fischer & Habel works professionally and is results-oriented. F&H constantly provides us with new ideas that continuously increase our ecommerce website sales.”
“Our collaboration with Fischer & Habel is friendly and results-oriented. Any problems that arise are resolved quickly and efficiently. Fischer & Habel has been a strong partner at our side for many years.”
“The specialists at Fischer & Habel built our ecommerce business from the ground up. The shop was developed in a very short time and brought to a strong sales level. We are very satisfied.”
Standard storefront vs. Shopify Hydrogen
Without Shopify Hydrogen
Long loading times – customers leave before anything is visible
Templates rigid & interchangeable – hardly any brand experience
Every change takes days or weeks
Conversion rate remains low – despite good products
Expensive clicks on Meta & Google generate too little revenue
International rollouts are complex and prone to errors
High dependence on developers & IT
With Shopify Hydrogen
Lightning-fast loading times: <1 second
Custom user interface with real wow factor
Independent content management without programming knowledge
More revenue from online advertising, such as Google Ads, Meta Ads, etc.
Multi-language and multi-currency capability out-of-the-box
High scalability: Shop grows with the company
State-of-the-art technology for competitive advantages and future security
Cloud-native & maintenance-free, no need for your own servers
Shopify Plus Agency
About the founders of Fischer & Habel GmbH
We are the sparring partner for small and medium-sized enterprises (SMEs) when it comes to e-commerce business via their own store - with Shopify, the world's largest ecommerce platform.
Tobias Fischer and Matthias Habel are the founders and managing directors of the Shopify Plus agency Fischer & Habel, based in Hamburg. With their many years of expertise in ecommerce, they know exactly what it takes to be successful as a manufacturer or brand with your own online store - both in Germany and internationally. Together, they have a mission to make the ecommerce business of small and medium-sized enterprises (SMEs) more successful.
Known from
t3n - digital pioneers
Werben & Verkaufen
heise onlineYour next steps
Make an appointment
Click on one of the buttons and make an appointment for a free, no-obligation initial consultation.
Preliminary meeting
In a brief telephone conversation, we will work with you to determine whether and how we can help you with our approach.
Initial consultation
During the free consultation, one of our Shopify experts will work with you to create a step-by-step plan and show you what to expect.
FAQ
- What is a Shopify Plus agency?
- Why is the initial consultation free of charge?
- How can I secure a no-obligation initial consultation?
- What does the non-binding initial consultation involve?
- What costs can be expected when working together?
- What is Shopify Hydrogen?
- Can I migrate my existing Shopify store to Hydrogen?
