
How the CEP brand is growing by an average of 42% per year on Amazon
- Industry
- Fashion
- Platform

4 weeks
Seller account setup
+42%
Sales
+87%
Marketing efficiency


Generate millions in profitable sales on Amazon
As a certified full-service Amazon agency, we take care of Amazon SEO, including brand content, manage advertising (PPC), and advise you on all strategic issues - without any additional internal effort on your part.
Increased revenue and profitability
Fewer operational problems and concerns
More time and focus for your core business

























Leading manufacturers and brands rely on us
Status quo
You are present on Amazon. Your products are listed, advertising campaigns have been set up. But high, profitable sales have not materialized. Visibility is low, advertising costs are rising. Typical problems are:
Without a strategic brand presence on Amazon, products appear generic and interchangeable, and end up in a price war. The brand loses value—even though it is actually strong.
Amazon Ads are not a sure-fire success. Without a campaign strategy, conversion optimization, and thorough analysis, you can quickly burn through a lot of money—and then give up in disappointment.
Listing optimization, a few campaigns, perhaps some nice reporting—but no clear increase in sales. Agencies have not really been able to convince us so far.
Our approach
With our Amazon flywheel method, we use the flywheel concept on which Jeff Bezos built Amazon. When applied correctly, the individual elements accelerate each other.
Our 3-step method is actually quite simple:
1
We work with you to develop a customized Amazon strategy tailored to your products, prices, and existing sales structure.
2
We optimize your product presentation so that your brand is perceived as visible, high-quality, and compelling.
3
We manage your advertising campaigns on Amazon in such a way that rapid sales increases are achieved – profitably and sustainably.


4 weeks
Seller account setup
+42%
Sales
+87%
Marketing efficiency



+47%
Sales
+87%
New customer revenue
+18%
Conversion rate



+237%
Sales
+470%
ROAS
524%
Impressions


Amazon Full-Service Solution
With our proven, comprehensive system, manufacturers and brands can use Amazon as a profitable sales channel—without internal effort or additional service providers.
A clear Amazon marketing strategy is what most Amazon sellers lack. Based on our 15 years of practical experience with hundreds of brands and thousands of products, we develop a holistic strategy that forms the foundation for all measures and puts you light years ahead of your competition.
We analyze your market in detail, including your competitors, and develop an in-depth understanding of your target group.

After optimizing thousands of products from a wide range of industries, we know exactly how the Amazon algorithm works. As a certified Amazon SEO agency, we use our proven process to optimize products, including images/videos and sales-oriented texts, to dramatically increase the visibility of your products. With exclusive brand content, such as A+ content and your own Amazon Brand Store, we professionalize your brand image and at the same time ensure that your purchase rate increases significantly.
Increased visibility means that more potential customers will notice your products and brand.

Amazon Advertising is not only the perfect complement to Amazon SEO, but also essential for success on Amazon. As a multi-award-winning Amazon PPC agency, we implement targeted advertising campaigns that catapult your products to the top of the search results. From keyword research to precise budget management and performance analysis, we take care of the entire process.
Increase your sales dynamically—efficiently and profitably.

"Fischer & Habel combines creativity with a data-driven approach and has been a trusted partner for more than three years, driving our Amazon business forward in a sustainable manner."

“Fischer & Habel provides us with highly effective support on all European Amazon marketplaces. The team works dynamically and finds the right solution for every challenge.”

“F&H manages our entire European Amazon business. Amazon Marketplaces are now one of our strongest sales channels and continue to grow.”

Amazon Agency
We are the sparring partner for small and medium-sized enterprises (SMEs) when it comes to e-commerce business via Amazon—the world's largest online marketplace.

Tobias Fischer and Matthias Habel are the founders and managing directors of the Amazon agency Fischer & Habel, based in Hamburg. With their many years of expertise in e-commerce, they know exactly what it takes to be successful as a manufacturer or brand on Amazon, the No. 1 product search engine, both in Germany and internationally.
Together, they share the mission of making the e-commerce business of small and medium-sized enterprises (SMEs) more successful.
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heise onlineMake an appointment
Click on one of the buttons and make an appointment for a free, no-obligation initial consultation.
Preliminary meeting
In a brief telephone conversation, we will work with you to determine whether and how we can help you with our approach.
Initial consultation
During the free consultation, we will work with you to create a step-by-step plan and show you what to expect.