What is an Amazon agency?

An Amazon agency is a service provider that specializes in Amazon Marketplaces, the No. 1 product search engine. This includes core services such as consulting, content optimization, Amazon SEO, advertising via PPC campaigns or account management. As the marketplace has become increasingly relevant in recent years, the number of agencies for Amazon has also risen significantly. This has also made agency selection more difficult. Clients include Amazon sellers and vendors, most of whom are manufacturers or brands.

Why is the initial consultation free of charge?

Many people are unsure about how to work with us or have simply had bad experiences with (Amazon) agencies. That's why we set up free initial meetings. Here, interested parties can experience first-hand how we work. Of course, we conduct these interviews in the hope that, if they like the initial meeting, they will become customers with us.

How can I secure a non-binding initial consultation?

Click on one of the buttons and fill in the form with your details. One of our experts will call you within 48 hours on the telephone number you have provided.

What does the non-binding initial consultation look like?

In the free initial consultation, we will look at the status quo of your company with regard to Amazon marketing and present suitable service packages that will help you make progress in the short to medium term. In addition, an expert will answer your open questions.

What costs can be expected for a collaboration?

It all depends on your initial situation and goals. Feel free to book a free, no-obligation consultation where an expert can talk to you about the cost structure if you are specifically interested in working with us.

Amazon agency for small and medium-sized enterprises

More sales and profitability on Amazon for brands and manufacturers

Generate millions in sales with Amazon in addition to the retail business - without additional internal effort

More sales and profitability

Fewer operational problems and concerns

More time and focus for the core business

Get in touch

60+ companies trust in us

Status quo

Your Amazon presence is up and running - but it's not delivering what you expected from the world's largest online marketplace

You are present on Amazon. The products are listed, advertising campaigns have been set up. But high, profitable sales have failed to materialize. Visibility is low, advertising costs are rising. Typical problems are:

The brand is barely visible - and price pressure is increasing

Without a strategic brand presence on Amazon, products appear generic, interchangeable and get caught up in the price war. The brand loses value - even though it is actually strong.

Amazon Advertising was tested - but never really professionally controlled

Amazon is just one of many sales channels and is currently nowhere near as important as the core business.

An agency was commissioned - but there were no real results

Listing optimization, a few campaigns, maybe some nice reporting - but no clear increase in sales. Agencies have not really been able to convince so far.

How our method changes your Amazon sales

You have “participated” in Amazon so far - listed products, placed advertisements, commissioned agencies. But the big success didn't materialize. The fact is, it's not the potential of your products, but the implementation. If you want to sell successfully on Amazon today, you need more than just a presence. You need a system.

Previously

Amazon was “tried out” and is managed alongside the core business
Different service providers work side by side
Responsibilities are scattered: agencies, internal colleagues
Amazon advertising costs a lot of money - but brings hardly any sales
Retailers express concern - due to price pressure and unclear Amazon strategy
Internally, no one had the time or know-how - so little happened
Agencies commissioned or employees hired were unable to generate profitable growth

With the Fischer & Habel® method

Amazon is being strategically and profitably established as a genuine sales channel
A central strategy, a partner who takes responsibility for results
Holistic implementation from a single source - without internal effort
Clear margin targets, ongoing optimization, full transparency
Brand presence with recognition, storytelling and high-quality design
Predictable sales through structured Amazon advertising & conversion optimization
Retailers are taken into account - through a coordinated price and product range strategy
Amazon becomes an additional, stable sales pillar
No team required - we take care of everything from strategy to reporting

Get in touch

Free of charge

Without obligation

Our approach

The Fischer & Habel® method

We have developed a tried-and-tested system that allows manufacturers and brands to use Amazon as a profitable sales channel - without internal effort, without additional service providers and without price pressure.

Our 3-step method is actually quite simple:

We work with you to develop a customized Amazon strategy tailored to your products, prices and existing sales structure.

We optimize your product presentation so that your brand is perceived as visible, high-quality and convincing.

We manage your advertising campaigns on Amazon in such a way that rapid increases in sales are realized - profitably and sustainably.

Case studies from our clients

How Seilflechter is diversifying its sales channels with direct online sales via Amazon

Sports and Outdoors

4 years

Result:

Set up your own Amazon seller account in 4 weeks

Strong sales growth through optimized product listings combined with Amazon advertising

Establishment of a second sales pillar alongside the core business in 6 months

How MySweetStitch is expanding its market leadership with full focus on Amazon and Shopify

Beauty and Personal Care

2 years

Result:

Significant, profitable increase in sales on Amazon through to market leadership

Development of a new online store with marketing via Google Ads

Expansion within Europe and North America via Amazon and own online store

How O'ccaffè has built up a second source of revenue by selling directly via Amazon

Grocery & Gourmet Food

4 years

Result:

Increase in purchase rate (conversion rate) through holistically optimized product pages

Strong brand presence with Amazon Brand Store and extended brand content (A+ content)

Increase sales and profitability through high-performance Amazon advertising campaigns

Get in touch

Free of charge

Without obligation

Requirements

Who we work with

As an Amazon agency, we work with companies that are brands or manufacturers themselves and have problems with profitable growth via Amazon or are convinced that they are not yet using the full potential of their Amazon business.

Our solution is suitable for you if:

You as a manufacturer want more control over your products and prices
You want to increase your visibility without displacing trade
You don't want to build your own e-commerce team, but want to see results
You no longer want to let Amazon “run along somehow”

Get in touch

Amazon full-service solution

Unleash the full Amazon potential of your products - on autopilot.

Our proven, holistic system uses the Amazon flywheel effect. When used correctly, the individual building blocks accelerate each other. It enables rapid, profitable growth without the need for internal resources.

Amazon strategy

A clear Amazon marketing strategy is what most Amazon sellers are missing. Based on our 15 years of practical experience with hundreds of brands and thousands of products, we develop a holistic strategy that is the foundation for all measures and with which you are quantum leaps ahead of your competition.

: We analyze your market in detail, including your competitors, and develop an in-depth understanding of your target group.

Amazon SEO + Branding

After optimizing thousands of products from a wide range of industries, we know exactly how the Amazon algorithm works. As a certified Amazon SEO agency, we use our proven process to carry out product optimization including images/videos and sales psychology texts to drastically increase the visibility of your products. With exclusive brand content, such as A+ content and our own Amazon Brand Store, we professionalize your brand presence and at the same time ensure that the purchase rate increases significantly.

: Increased visibility means that more potential customers are aware of your products and brand.

Amazon Advertising (PPC)

Amazon Advertising is not only the perfect complement to Amazon SEO, but essential for success on Amazon. As a multi-award-winning Amazon PPC agency, we implement targeted advertising campaigns that catapult your products to the top of the search results. From keyword research to precise budget management and performance analysis, we take care of the entire process.

: Increase your sales dynamically - efficiently and profitably.

Generate millions in profitable sales via Amazon in addition to your core business.

Get in touch

Free of charge

Without obligation

Selected testimonials

Amazon agency

About Fischer & Habel GmbH

We are the sparring partner for small and medium-sized enterprises (SMEs) when it comes to e-commerce business via Amazon, the world's largest online marketplace.

Tobias Fischer and Matthias Habel are the founders and managing directors of the Amazon agency Fischer & Habel. With their many years of expertise in e-commerce, they know exactly what it takes to be successful as a manufacturer or brand on Amazon - both nationally and internationally.

Together, they have a mission to make the e-commerce business of small and medium-sized enterprises (SMEs) more successful.

Get in touch

Free of charge

Without obligation

We are known from